Bright colors and contrasting patterns to engage and stimulate baby's attention and visual perception. Sounds designed to engage baby's attention and stimulate auditory development. Various textures to help stimulate baby's tactile development and sensory processing, Promotes close, nurturing interactions between baby and caregiver. Lamaze on-the-go clip hooks to strollers, carriers and diaper bags for easy fun where ever you go. DOWNLOAD THE APP, SCAN THE LABEL AND LEARN THROUGH PLAY: The Lamaze Play app guides parents on ways to use our toys to engage baby's senses and support development, based on trusted information backed by experts and science. Made in Vietnam.